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Grainger in the Zone

Published Sunday, August 01, 1999

Not content to lead the MRO world in online transactions, Grainger has gathered companies form other markets to chart new territory in online integrated purchasing. When it comes to online purchasing, the king of the maintenance, repair and operations (MRO) marketplace is W.W. Grainger, Inc., Lincoln-shire, Ill. The purveyors of the big red catalog have translated their business into the online world with a three-fold attack combining the company's e-commerce-heavy Web site (www.grainger.com), partnership agreements with procurement-system developers such as CommerceOne, Ariba and SAP, and a new, integrated purchasing Web site called OrderZone at www.orderzone.com. Why does a ...

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