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Get On Green

It should be obvious by now that the green market is no longer the exclusive domain of hippies off to save the world and disdainful of the profit motive. Energy efficiency has long been a concern in the electrical industry, particularly in the lighting market. Yet many distributors remain unconvinced that they can be a significant player in that market. The people in the interviews below — including some of the leading green thinkers in the electrical industry — say otherwise. Can distributors make a difference in the energy-efficiency market? If so, how? To some ...

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